Hello, and welcome!

We’re Michael and Maša Ofei, a husband and wife team and the founders of KindMark. Together with our small but mighty team of creatives, researchers and mindful consumers, we live and breathe the latest SEO strategies to help kind businesses get discovered and grow.

KindMark is the brainchild of our first-hand experience of being disappointed by marketers who don’t understand or respect your brand’s mission. But we didn’t let that get us down. In fact, we turned that frustrating experience into something extraordinary.

It unlocked our motivation to understand the world of SEO and website performance, leading us to build successful websites such as heartfultable.com and theminimalistvegan.com, which collectively generate over 1.3 million unique visitors annually.

We believe in creating sustainable growth for purposeful brands through ethical practices and intelligent data insights. And we won’t make you doubt where your money is going or whether we understand your brand values. We created KindMark to establish trust with your dream customers and further your success through strategic SEO strategies.

So if you’re ready to take your brand to the next level, why not book a discovery call with our team? We can’t wait to join you on this exciting journey!

Meet Our Team


Co-Founder & Chief SEO Strategist